Click the categories on the right side of the page to explore collaborative articles of a particular skill. Search for skill-related keywords or specific 'how-to' questions in the LinkedIn search bar to find relevant skills page or collaborative articles.
Should you bother contributing to collaborative articles? If you're doing it to refine your messaging, share your expertise and add value to the LinkedIn community - while gaining a little bit of extra visibility in the process - then yes, contributing to collaborative articles is a worthwhile exercise.
So, in answer to our initial question, LinkedIn articles are not dead, but they are different. To maximise the benefits of this format, it's important to incorporate them into a structured plan. Think about the way LinkedIn supports your digital marketing and make articles work as part of your broader strategy.
LinkedIn offers a user-friendly platform for finding articles. Users can access their Home Feed, search for keywords, explore articles using hashtags, follow influencers and pages, navigate to the News tab, use the mobile app for search and discovery, and engage with connections by liking, commenting, and sharing.
Collaborative articles are a new way to tap into the collective knowledge of the LinkedIn community so you can learn from experts across professional topics, ranging from the common “How do I get a promotion?” to the more specific “How do I advertise to Generation Z?”
Once you build an audience on LinkedIn, you can start making money through sponsored posts. That's right – brands will pay you to talk about their product or service to your LinkedIn audience. I've done several sponsored posts recently, for my current audience of over 20,000.
Please list the brands you would like to collaborate with and gather relevant information about them, such as their target audience, brand values, and previous collaborations. Once you have your list, contact the brands through email or direct messages on social media.
Introduction: My name is Arielle Torp, I am a comfortable, kind, zealous, lovely, jolly, colorful, adventurous person who loves writing and wants to share my knowledge and understanding with you.
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